Jing Zhang
Wuhan, China
TitleEuphoria
Agency
Campaign Euphoria
Advertiser Unilever
Brand Lux
Date of First Broadcast/Publication 2022 / 5
Business Sector Bath, Shower Gels
Philosophy Long-time creative partners LUX, Wunderman Thompson Singapore and Sweetshop have joined forcesonce again to launch a new campaign. The campaign was directed by Zhang Jing and stars Chinese actress Dilireba- LUX spokesperson in Greater China. Talking to the brave new breed of Chinese women, LUX has in recent years positioned their fine fragrance productsas a powerful booster and an embodiment of their bold, spirited personalities. Through the platform of #IamUnstoppable, LUX continues to fight sexist judgements which Chinese women are labeled with, encouragingwomen to express their beauty unapologetically.
Media Type Integrated Media/360 Activation
Length
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Chief Creative Officer
Creative Director
Creative Director
Global Business Director
Group Account Director
Associate Account Director
Agency Producer
Production Company
Director
Director of Photography (DOP)
Managing Director
Executive Producer
Producer
Production Assistant
Production Assistant
Line Producer
Production Assistant
Assistant Director
Post Production
Offline Editor
Post-production Producer
Online Post House
Online Post House
3D senior supervisor
Online Editior
Online Editior
Online Producer
Music
Music Composer
Audio Post Production
Sound Producer
Audio Engineer

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