TD Easy Trade - "Becoming an Investor"

Leo Burnett Toronto

Leo Burnett Toronto Toronto, Canada

10074

Title	Becoming an Investor
Agency	Leo Burnett Toronto
Campaign	Becoming an Investor
Advertiser	TD
Brand	TD Easy Trade
Date of First Broadcast/Publication	2022 / 2
Business Sector	Banking, Finance, Law & Insurance
Story	Getting started as an investor can be overwhelming. It’s an intimidating world filled with stereotypes that turn beginners away. TD Bank wanted novice investors to embrace being novices by reminding them that no one starts out an expert.
Media Type	Web Film
Length	60 seconds
Editing Company	Outsider
Chief Creative Officer	Lisa Greenberg
Chief Creative Officer	Steve Persico
Sr. Art Director	Robin Soukvilay
Copywriter	Evan Wallis
Account Director	Kirk Round
Agency Producer	Melanie Palmer
Production Company	Soft Citizen
Director	Aircastle
Executive Producer	Eva Preger
Executive Producer	Link York
Executive Producer	Rob Burns
Line Producer	Andrew Graham
Director of Photography (DOP)	Peter Simonite
Casting	Shasta Lutz
Executive Producer	Kristina Anzlinger
Editor	Sophia Lou
Asst. Editor	Kelsey Dale-McGrath
Online/VFX	Mike Bishop Fort York VFX
Executive Producer	Pallavi Joshi-Firby
Flame Artist	Melissa Vasiliev
Transfer	Alter Ego
Colorist	Wade Odlum
Sound Design Company	Pirate
Executive Producer	Maggie Blouin Pearl
Director	Vanya Drakul
	Keith Ohman