Aero - "Mind Bubbling (15s)"

Cossette Communication-Marketing

Cossette Communication-Marketing Montréal, Canada

196

Brand: Aero
Country: Canada

Advertiser: Nestlé

Title	Mind Bubbling (15s)
Agency	Cossette Communication-Marketing
Campaign	Mind Bubbling
Advertiser	Nestlé
Brand	Aero
Date of First Broadcast/Publication	2023 / 12
Business Sector	Chocolate
Story	Embracing the delightful sensation of rich and creamy bubbles melting, the Mind Bubbling ampaign centres around the ritual of savouring an AERO Truffle chocolate bar, reminding chocolate lovers that the experience is key to the ultimate indulgence. The concept behind the campaign was to bring to life the long-standing brand slogan found on AERO’s packaging: “Feel the bubbles melt.” This was achieved by creating a chocolatey universe with a variety of bubbles, each exuding strong and vibrant personalities.
Media Type	Digital
Length	15 seconds
Market	Canada
SVP, Marketing	Tracey Cooke
Marketing Lead	Riona Coller
Marketing Manager	Alex Silver
Assistant Marketing Manager	Alex Silver
Marketing Manager	Matthew Knoepfli
Executive Creative Director	Anne-Claude Chénier
Chief Strategy Officer	Michel-Alex Lessard
Vice President (VP)	Alexandre Gadoua
Creative Lead	Alexandre Gadoua
Vice President (VP)	Richard Bélanger
Creative Lead	Richard Bélanger
Associate Creative Director	Philippe Brassard
Art Director	David Theroux
Copywriter	Philippe Brassard
Copywriter	Gessica Marcus
Copywriter	Marc-André Vigneault
Copywriter	Mélanie Delisle
Copywriter	Michel Compagna
Strategy Director	Robyn Hutman
Data Strategist	Alexandra Blaison
Account Director	Valérie Roy
Account Executive	Noémie Niang
Account Executive	Claire Robert
Executive Producer	Simon Corriveau gagné
Director	Olivier Labonté Lemoyne
Director of Photography (DOP)	Simon-Pierre Gingras
Agency Producer	Émilie Meunier
Production Company	Soma Films
Production Coordinator	Isabelle Leblanc
Production Designer	Éric Sénécal