| Title | Middle Seat |
| Campaign | Middle Seat |
| Advertiser | Stella Artois |
| Brand | Stella Artois |
| Date of First Broadcast/Publication | 2018 / 12 |
| Business Sector | Beers, Ciders, Lagers |
| Story | Every Coke is equal: no-one gets a better Coke than anyone else. The same can’t be said for airline seats, as anyone who's been crammed into the middle seat knows. So the agency helped Coca-Cola partner with Delta Air Lines to create the first airport lounge exclusively for those consigned to the middle seat. In The Middle Seat Lounge, middle seaters could relax, refresh, and be treated like royalty. They were even given a special Coke three-pack designed to break the ice with their new friends in the aisle and window seats. |
| Media Type | Social Media |
| Length | |
| Chief Creative Officer | Noel Cottrell |
| Creative Director | Sherman Winfield |
| Creative Director | James Beikmohamadi |
| Creative Director | Bowen Mendelson |
| Creative Director | Michael Groenewald |
| Production Company Producer | David Berngartt |
| Account Director | Darian Forh |
| Account Supervisor | Monica Rivas |
| Strategist | Vaughn Allen |
More Work
SEE ALLNational Roast Day
- BRAND:
- Wendy's
- AGENCY:
- VMLY&R Kansas City
Boomerbook
- BRAND:
- Wendy's
- AGENCY:
- VMLY&R Kansas City
Snackle Steals the Show!
- BRAND:
- QuikTrip
- AGENCY:
- VMLY&R Kansas City
Snackle Break
- BRAND:
- QuikTrip
- AGENCY:
- VMLY&R Kansas City
Spicy Profile Pics
- BRAND:
- Wendy's
- AGENCY:
- VMLY&R Kansas City
Super Wendy's World
- BRAND:
- Wendy's
- AGENCY:
- VMLY&R Kansas City
Middle Seat Lounge (Film Case)
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Fitzco
Share a Coke 1,000 Name Celebration
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Fitzco