Asif Kapadia

Asif Kapadia

Director at Black Label Productions

London, United Kingdom


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People I worked with

Dave Alberts
Executive Creative Director
Publicis Mojo Sydney
Nadège Mériau
GREY London
Chris Sainsbury
Art Director
GREY London
Louise Roberts
Media Planner
Penny Kirkley
Account Director
GREY London



Black Label Productions
London, United Kingdom
Asif’s debut commercial for Black Label Productions is the epic “A Tale of Thomas Burberry”. Featuring an all-star cast of Domhnall Gleeson, Sienna Miller, Dominic West and Lily James and written by Academy Award nominee Matt Charman. Comprising of a three-minute cinematic trailer, the film is inspired by Thomas Burberry’s life and achievements, reimagining key events that have shaped the company’s history and values. The film is inspired by the pioneering discoveries of the company’s founder, reimagining key events that have shaped Burberry’s history and values. Bringing to life the brand’s pioneering heritage of innovation, exploration and iconic products, real life moments re-enacted in the film include Thomas’s invention of the weatherproof gabardine fabric (used still to make the brand’s iconic trench coats today), dressing the military, and outfitting polar explorers and pilots
Asif is the much acclaimed and awarded film maker who’s previous work includes; “Senna”, which not only won a BAFTA Award for Best Documentary and Best Editing, it also won the World Cinema Audience Award Documentary at the Sundance Film Festival 2011. His most recent film “Amy”, not only became the highest grossing documentary of all time in the UK. It was also acknowledged by The Grammys, BAFTA and The Academy Awards, one of the industry’s most prestigious award with an “Oscar” for Best Documentary Film. He is currently in Post Production on his latest film “Maradona” which is due for release in 2018 


London, United Kingdom

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