Title | Holding out for a hero |
Agency | Try Reklamebyrå |
Campaign | Holding out for a hero |
Advertiser | Equinor |
Brand | Equinor Sponsorship program, young talents |
Posted | November 2021 |
Business Sector | Energy Production, Raw Materials & Minerals |
Story | The film uses the old Bonnie Tyler classic: "Holding out for a hero" in a new and exciting way. The heroes of tomorrow are literally creating the music (and the message) by failing and retrying. This is the kind of heroes we are looking for – all kinds of heroes. |
Problem | Equinor is Norways biggest (energy) company.They have a great focus on social responsibility.For many years they have had a sponsorship program, funding young talents in areas as sport, culture and science. |
Media Type | Television & Cinema |
Production Company | Einar Film & Fortellinger |
Copywriter | Øystein Halvorsen |
Art Director | Karin Lund |
Account Manager | Sven Jensen |
Project Manager | Vilje Mohn |
Director | Morten Tydlum |
Production Company Producer | Guri Neby |