Title | Prank updated |
Brief | We document a prank on an ID. owner. We literally update his ID. with a lot of new features, it even flies...Tagline:Look forward to new updates.We´ll promise to let you know before it flies. |
Agency | Try Reklamebyrå |
Campaign | Prank updated |
Advertiser | Volkswagen |
Brand | Volkswagen ID. |
Date of First Broadcast/Publication | 2022 / 2 |
Business Sector | Midsize Cars |
Tagline | Look forward to new updates |
Story | A guy wakes up to a rigged car. His Volkswagen is updated with better range, better navigation, relaxing seats - it even can fly. |
Philosophy | To show how the "Over the air"-updates work, we gave an ID.3 some extra updates.... |
Media Type | Television & Cinema |
Length | |
Market | Norway |
Soundtrack | Dragostea Din Tei |
Executive Creative Director | Øystein Halvorsen |
Art Director | Karin Lund |