| Title | The story |
| Agency | Saatchi & Saatchi NY |
| Campaign | The story |
| Advertiser | Aid For Aids/Aid For Life |
| Brand | Aid For Aids/Aid For Life |
| Date of First Broadcast/Publication | 2021 / 7 |
| Business Sector | Charities, Foundations, Volunteers |
| Story | The campaign is a story of hope, optimism, and determination, highlighting the lengths AID FOR AIDS / AID FOR LIFE have gone and will continue to go to get help where it is needed. The Saatchi team chose to tell this story through animation to emphasize the dove, AID FOR AIDS’ logo, but also to discuss a complicated topic in an easily digestible way to evoke understanding and appreciation from the viewer. |
| Media Type | Digital |
| Length | |
| Chief Executive Officer (CEO) | Andrea Diquez |
| Chief Creative Officer | Daniel Lobatón |
| Creative Director | Lauren Varvara |
| Copywriter | Lauren Varvara |
| Creative Director | Adrian Chan |
| Art Director | Adrian Chan |
| Head of Production | Tim LeGallo |
| Producer | Danielle Hallack |
| Creative Director | Chris Hellman |
| Production Studio | Bewilder |
| Animation Director | Ruan Vermeulen |
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