David De La Flor
Producer at Hello Films
London, United Kingdom
TitleA Lexus ad without a Lexus 1
Agency
Campaign A Lexus ad without a Lexus
Advertiser Lexus
Brand Lexus
PostedJune 2022
Business Sector Cars
Philosophy In the latest campaign of the car company Lexus you will not see any of their vehicles, this has been the idea that the digital creative agency Burns has been working on since January to announce the new service of the Lexus Relax brand, with which customers can access a 10-year warranty on all purchases. The campaign will play with the most common places where cars usually appear: roads, curves, hangars or tunnels. Only this time you won't see any of them.
Media Type Print
Executive Creative Director
Executive Creative Director
Creative Team
Creative Team
Client Service Lead
Account Management Team
Account Management Team
Producer
Production Team
Director of Photography (DOP)
Gaffer
Runner
Post Production
Sound
Music
Production Company Fish

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