Title | Lotto Bucketlist |
Agency | King |
Campaign | Lotto Bucketlist |
Advertiser | Svenska Spel |
Brand | Lotto |
Date of First Broadcast/Publication | 2017 |
Business Sector | Lottery & Gambling |
Philosophy | By using collected “big data”, we compiled the swede’s average “bucket list”. based on that bucket list We built a unique visual (360°), tactile and audio experience-court so that people could experience the benefits of winning the lottery without actually winning it. A “5D bucket list experience” if you will. This film is the result from that experiment. The film has been used as advertising for Lotto. |
Media Type | Television & Cinema |
Length | |
Art Director | Jonas Yrlid |
Art Director | Josephine Wallin |
Copywriter | Pontus Ekström |
Account Director | Peter Preisler |
Account Manager | Åsa Slättegård |
Planner | Per Wilson |
Graphic Designer | Calle Cassel |
Creative Director | Frank Hollingworth |
CEO | Sunit Mehrotra |
Film producer | Markus Ahlm |
Director | Patrik Gyllström |
Producer | Anisa Dzindo |
Executive Producer | Rikard Åström |
PR | Patrik Sundberg |