Title | Slow Dogs |
Agency | INNOCEAN Europe |
Campaign | Slow Dogs |
Advertiser | Kia Motors |
Brand | Kia |
Date of First Broadcast/Publication | 2020 / 5 |
Business Sector | Cars |
Philosophy | When you’re driving and suddenly need to hit the brakes, every millisecond counts. Having a short reaction time can be the difference between an accident or just a near-miss. Fortunately, the Kia Forward Collision-Avoidance Assist is there to step in and stop the car safely, in case you fail to react on time. To illustrate how this feature works, we use a visual analogy that everyone can relate to: dogs with bad reaction time. |
Media Type | |
Chief Creative Officer | Gabriel Mattar |
Executive Creative Director | Ricardo Wolff |
Executive Creative Director | Bruno Oppido |
Associate Creative Director / Art Director | José Filipe Gomes |
Associate Creative Director / Copywriter | Pedro Lourenço |
Creative Intern | Frederico Livi |
Creative Intern | Apaar Singhal |
Photographer | Andrey Ershov |
Photographer | Sarah Waldo |
Photographer | Zé Anderson |
Post Production | Moreira Estudio |
Art Buyer | Martina Teuchnerova |
Business Director | Alessia Bellini |