Gavin Drummond
Creative Director at Ogilvy Montréal
Québec, Canada
TitleLes Bons Voisins
Agency
Campaign Les Voisins
Advertiser Benny&Co.
Brand Benny&Co.
Date of First Broadcast/Publication 2022 / 1
Business Sector Restaurants & Fast Food
Philosophy Your neighbor is very generous

Having a good neighbor is very pleasant. But having a bad neighbor, not so much! This is the premise of Benny&Co's new brand campaign. This campaign definitely positions the restaurant chain in the camp of the neighbors we want to have, that is, friendly neighbors who always come to us with something good. As for the neighbors you don't want to have, the campaign presents a few whose actions have the gift of getting on your nerves.

Media Type Television
Length
Strategist
Creative Director
Art Director
Copywriter
Agency Producer
Account Director
Project Manager
Motion Designer
Directors
Producer
Sound Design Company

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