Title | Les Bons Voisins |
Agency | Ogilvy Montréal |
Campaign | Les Voisins |
Advertiser | Benny&Co. |
Brand | Benny&Co. |
Date of First Broadcast/Publication | 2022 / 1 |
Business Sector | Restaurants & Fast Food |
Philosophy | Your neighbor is very generous Having a good neighbor is very pleasant. But having a bad neighbor, not so much! This is the premise of Benny&Co's new brand campaign. This campaign definitely positions the restaurant chain in the camp of the neighbors we want to have, that is, friendly neighbors who always come to us with something good. As for the neighbors you don't want to have, the campaign presents a few whose actions have the gift of getting on your nerves. |
Media Type | Television |
Length | |
Strategist | Sandie Rotge |
Creative Director | Gavin Drummond |
Art Director | Thomas Li Vigni |
Copywriter | Mario Laberge |
Agency Producer | Linda Leroux |
Account Director | Lyne Clermont |
Project Manager | Gabryele Guillaume |
Motion Designer | Jean-Philippe Renaud |
Directors | The Sanchez Brothers |
Producer | Andrée-Lyne Jacques |
Sound Design Company | Lamajeure |