Title | Siblings |
Agency | LOLA MullenLowe |
Campaign | Adopt a Carnivore |
Advertiser | LIVEKINDLY Collective |
Brand | Oumph! |
Date of First Broadcast/Publication | 2022 / 1 |
Business Sector | Food |
Philosophy | Oumph! is back with a new spectacular campaign. With Adopt a Carnivore, the award-winning Swedish plant-based brand, challenges the plant-based consumers to adopt a carnivore for Veganuary. Adopt a Carnivore features a range of advertising campaigns, as well as social media and high-profile celebrity collaborations, and will be running through- out Veganuary in a number of different countries where Oumph! is present, including Sweden, United Kingdom, Germany, Netherlands, South Africa and Australia. In the UK, as part of its Adopt a Carnivore campaign, Oumph! is collaborating on a social media campaign with Welsh endurance athlete, vegan chef and Veganuary ambassador Mathew Pritchard, AKA Dirty Vegan, who is adopting his carnivore friend, skateboarder and BBC Radio Presenter & DJ James Threlfall MBE |
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More Information | https://adoptacarnivore.oumph.net |
Chief Marketing Officer (CMO) | Mick Van Ettinger |
Global Brand Lead | Henrik Åkerman |
Global Brand Manager | Linda Arnason |
Brand Manager | Elisabeth Samuelsson |
Executive Creative Director | Tomás Ostiglia |
Creative Director | Kevin Cabuli |
Creative Director | Jorge Zacher |
Creative Team | Diego Vieira |
Creative Team | German Rivera Hudders |
Creative Trainee | Victoria Sintes |
Creative Trainee | Jose Luis Albazán Casas |
Designer | Yan Graller de Oliveira |
Managing Director | Tom Elliston |
Head Of Planning | Lucas Rodriguez |
Senior Planner | Dominika Weglarz |
Jr. Planner | Ana Goyoaga Alvarez |
Account Director | Oscar Fernandez |
Account Supervisor | Cristina Panea |
Head of Production | Felipe Calviño |
Integrated Producer | Marina Saro Sanz |
Head of PR & Comms | Saskia Van Liempt |
MarComms Manager | Enrique Caballero |
Production Company | F16 Producciones |
Photographer | Ale Burset |
Retoucher | Diego Speroni |
Executive Producer | Marcela Moracci |
Assistant Photographer | Diego Gómez |
Assistant Photographer | Gabriel de la Morena |
Digital assistant | Eduardo Navarro |
Art Director | Laura Ochoa |
Wardrobe / Stylist | Aina Nogue Prat |
Make-Up Artist | Marina Montero |
Location Manager | Manga por hombro |
Producer | Isabel Fuertes |
Producer | Mamen Corachán |
Editor | Juan Brittle |
Talent Manager | Bendita profesión |
Talent Manager | Wanted |