Aurimas Kadzevicius
Creative Director at McCann Vilnius
Vilnius, Lithuania
TitleSUL VHS Brochure
Campaign SUL VHS Brochure
Advertiser SUL Education
Brand SUL Education
Date of First Broadcast/Publication 2020
Business Sector Colleges, Universities & Education Centers
Philosophy The first VHS tape cassette was released in Japan on September 9, 1976, by Victor Company of Japan (JVC) – exactly the same year SUL Education’s founders Christopher and Nicole Retallack welcomed their first students and established the business. To commemorate the year of these events, SUL’s 2020 brochure is designed as the first tape cassette. The message? The world has changed. So have we. Let’s appreciate our past and innovate for a better future.
Media Type Print
Market United Kingdom
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