Title | Xibalba |
Agency | Ogilvy Mexico |
Campaign | Xibalba |
Advertiser | AB Inbev |
Brand | Cerveza Victoria |
Date of First Broadcast/Publication | 2019 / 10 |
Business Sector | Beers, Ciders, Lagers |
Story | Cerveza Victoria takes us to the Mayan underworld – and back – with the release of “Xibalba”, a new integrated advertising campaign to invite the world to be part of El Día de los Muertos and celebrate the friends and family who have departed our world. |
Media Type | Digital |
Length | |
Chief Executive Officer (CEO) | Verónica Hernández |
Creative Vice President | Jessica Apellaniz |
Creative Director | José Mario Muñoz |
Creative Director | Rodrigo Del Oso |
Account Supervisor | Nuri Briseño |
Account Business Leader | Pilar Tronconis Ortiz |
Production Company | MediaMonks Mexico |
Head of Expansion | Marcelo Planchart |
Creative Services Lead | Regina Cárdenas |
Executive Producer | Rodrigo Bonilla |
Executive Producer | Maarten Sandermaan |
Creative Director | Jorge Marrufo |
Art Director | Rafael Aguilar |
Editor | José Pedraza |
Post-production Producer | Michelle Hendrickx |
Sound Production | Max Dorsman Lemstra |