| Title | Faultier |
| Agency | thjnk Zürich AG |
| Campaign | Faultier |
| Advertiser | Edelweiss Air AG |
| Brand | Edelweiss Air |
| Date of First Broadcast/Publication | 2019 |
| Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
| Story | To promote Edelweiss’ non-stop flight to San José a sloth hang-out was announced in the main hall of Zurich main station. Passerbys were encouraged to flex a little muscle and try to win free flights for two to Costa Rica. They had to don a sloth costume and hang off a branch for as long as possible. The stage set was constructed in 16:9 format. The attempts to win the prize were recorded using a special camera and live-streamed to news websites and OOH formats. |
| Media Type | Ambient |
| Length | |
| Creative Director | Alexander Jaggy |
| Creative Director | Pablo Schencke |
| Art Director | Lukas Frischknecht |
| Art Director | Cornelia Hess |
| Director | Luc Kämpfen |
| Production Company | JEFF COMMUNICATIONS Zürich |
| Programmer | Eyeonx |
| Account Director | Andrea Bison |
| Account Manager | Marie Vuilleumier |
| Live Fabrik | Michael Schweizer |
More Work
SEE ALLThanks Roger (German)
- BRAND:
- Sunrise
- AGENCY:
- thjnk Zürich AG
Teile dein Feuer
- BRAND:
- Ochsner Sport
- AGENCY:
- thjnk Hamburg
Runtime
- BRAND:
- Ochsner Sport
- AGENCY:
- thjnk Hamburg
FIFA
- BRAND:
- WOZ
- AGENCY:
- Leo Burnett Schweiz
Crossword
- BRAND:
- WOZ
- AGENCY:
- Leo Burnett Schweiz
Crossword
- BRAND:
- WOZ
- AGENCY:
- Leo Burnett Schweiz
Crossword
- BRAND:
- WOZ
- AGENCY:
- Leo Burnett Schweiz
NSA
- BRAND:
- WOZ
- AGENCY:
- Leo Burnett Schweiz
#VitalityRoom
- BRAND:
- Swissôtel Zurich
- AGENCY:
- thjnk Zürich AG