| Title | A new kind of luxury |
| Agency | Serviceplan Group |
| Campaign | Bayerische Motoren Werke' |
| Advertiser | BMW |
| Brand | BMW |
| Date of First Broadcast/Publication | 2017 / 9 |
| Business Sector | Cars |
| Media Type | Web Film |
| Length | |
| Global Chief Creative Officer | Alexander Schill |
| Group Executive Creative Director | Jason Romeyko |
| Managing Director | Thomas Heyen |
| Managing Director Account Management | Florian Klietz |
| Executive Creative Director | Michael Wilkin |
| Executive Creative Director | Wolf-Eike Galle |
| Creative Director | Kolja Danquah |
More Work
SEE ALLThe 4 - Enjoy Every Edge
- BRAND:
- BMW
- AGENCY:
- Serviceplan Group
The Smart Good Life
- BRAND:
- LG
- AGENCY:
- Serviceplan Campaign
Equalicare (print)
- BRAND:
- Verbraucherzentrale
- AGENCY:
- Serviceplan Group
Equalicare
- BRAND:
- Verbraucherzentrale
- AGENCY:
- Serviceplan Group
Equalicare (Film Case)
- BRAND:
- Verbraucherzentrale
- AGENCY:
- Serviceplan Group
The Gegen Braune Flaschen-Bottle
- BRAND:
- Beck's
- AGENCY:
- Serviceplan Group
Against brown bottles
- BRAND:
- Beck's
- AGENCY:
- Serviceplan Group
Choose Your X
- BRAND:
- BMW X
- AGENCY:
- Serviceplan Campaign
City of no cars
- BRAND:
- BMW
- AGENCY:
- Serviceplan Group