| Title | Pepsi Code |
| Agency | Sancho BBDO |
| Campaign | Pepsi Code |
| Advertiser | PepsiCo Inc. |
| Brand | Pepsi |
| Date of First Broadcast/Publication | 2021 / 12 |
| Business Sector | Soft Drinks, Tonics |
| Tagline | Pepsi hacked every website |
| Story | Brands spend millions to appear on different websites around the world using different formatsthat are often inefficient, but we found out a simpler way to bring Pepsi to all websites aroundthe world. We posted in Twitter an HTML code and invited our followers to use it and hack the HTML source code of any website they want, so our brand message will show on pages that we've neverimagine we can place our brand in: Nasa, The White House, Tesla, Google, The New York Times and more. |
| Media Type | Social Media |
| Length | |
| Advertising Manager | Mario Lagos |
| General Creative Director | Daniel Alvarez |
| General Creative Director | Diego Contreras |
| Creative Director | Jose Ariel Hernandez |
| Creative Director | Andres Lancheros |
| Copywriter | Juan Diego Rivera |
| Art Director | Juan-David Pérez |
| Account Executive | Nicolás Jaramillo |
| Digital Content | María-Alejandra Altafulla |
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