Title | Spot and Report Domestic Abuse 1 |
Agency | Hakuhodo International India |
Campaign | Spot and Report Domestic Abuse |
Advertiser | Shramik Bharti |
Brand | Shramik Bharti |
Posted | November 2023 |
Business Sector | Anti-Domestic Violence, Sexual Abuse |
Story | Domestic abuse is a truth. It's everywhere. But hard to notice. Because victims try they best to keep it a secret. Through our ads we showcase that it is tough to spot it. The design element plays with the negative and positive space to bring out the truth, by showing a punch to the face. Made tough to spot but easy to report. |
Media Type | |
Creative Director | Shobhit Mathur |
Illustrator | Sanjay Mohanta |
Associate Creative Director | Sanjay Mohanta |
Copywriter | Santyanand Gupta |