| Title | India |
| Agency |
DDB Argentina
|
| Campaign |
Total Mess
|
| Advertiser |
Volkswagen Group
|
| Brand |
Volkswagen
|
| Date of First Broadcast/Publication |
2019 / 4
|
| Business Sector | Automotive
|
| Story | There are cities in the world where driving is a real chaos, cities in which there are no traffic lights or rules, and in which the sense of movement makes no sense. Places where the difficulties to drive are many, as many, as the features that Volkswagen vehicles have to assist you on those occasions. |
| Philosophy | There are some places in the world where driving is really complicated. No traffic lights, no signs, no pedestrian crossings, a total mess. Luckily Volkswagen has a different driver assistance feature for these situations, and we show them all in these ads. |
| Media Type |
Print
|
| Executive Creative Director |
Adrian Piattoni
|
| Executive Creative Director |
Facundo Varela
|
| Creative Director |
Juan Mesz
|
| Creative Director |
Fernando Zagales
|
| Art Director |
Matias Irigoytia
|
| Copywriter |
Nicolas Cortese
|
| 3D |
Dante Rodriguez
|
| Retouch |
Dante Rodriguez
|
| Head of Production |
Norberto Bodello, 300 Dpi
|
| Advertiser supervisor |
Ralph Beckmann
|
| Producer |
Dante Rodriguez, 300 Dpi
|
| Group Account Director |
Pablo Grignani
|
| Account Director |
Catalina Aumann
|
| Production Company |
300dpi
|
