| Title | Bus |
| Agency | Anomaly Los Angeles |
| Campaign | Abortion Bus: A Long Drive for a Fundamental Right |
| Advertiser | Fund Texas Choice |
| Brand | Fund Texas Choice |
| Date of First Broadcast/Publication | 2022 / 11 |
| Business Sector | Human Rights |
| Story | Abortion is not always possible. |
| Philosophy | Abortion Bus is a game designed to raise awareness and funds for a nonprofit organization, Fund Texas Choice, dedicated to providing transportation, housing, and other necessary resources for individuals seeking abortion services outside of Texas. The game takes 23 hours to play, symbolizing the 23-hour round trip drive a pregnant South Texan has to make to access abortion services in the wake of the overturning of Roe V Wade by the US Supreme Court. |
| Media Type | Case Study |
| Creative | Melissa Langston-Wood |
| Creative | Brian Moore |
| Executive Producer | Andrew Puzzuoli |
| Head of Business Affairs | Jana Nauman |
| Strategist | Kimberly Van |
| Account Director | Michael Gobo |
| Project Director | Michelle Yee |
| Creative | Joel Fowler |
| Creative | Mike Lacher |
| Artist | Vukašin Kuzmanović |
| Creative | Adnan Aga |
| Strategy Director | Will Millar |
| Executive Director | Anna Rupani |
| Program Manager | Sahra Harvin |
| Development and Communications Manager | Jaylynn Farr Munson |
More Work
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