| Title | Shake Up Sydney |
| Agency | Ogilvy Sydney |
| Campaign | Shake It Up |
| Advertiser | Shake It Up Foundation |
| Brand | Shake It Up Foundation |
| Posted | September 2012 |
| Business Sector | Public Safety, Health & Hygiene |
| Story | To raise awareness of Parkinson's Disease for Shake it Up Australia Foundation, Ogilvy placed wedges underneath coffee tables in Sydney so that the tables wobbled, re-enacting a common symptom of the disease – the shakes. |
| Media Type | Case Study |
| Art Director | Luke Chard |
| Copywriting | Mietta Macfarlane |
| Creative Director | Michael Raso |
| Account Planner | Gerry Cyron |
| Executive Creative Director | Brett Howlett |
More Work
SEE ALLWhat the Truck?
- BRAND:
- Furphy
- AGENCY:
- Thinkerbell
Boat
- BRAND:
- NRMA
- AGENCY:
- Thinkerbell
A Fire Inside (Trailer)
- BRAND:
- NRMA
- AGENCY:
- Thinkerbell Pty Ltd
Be water safe, not sorry (river)
- BRAND:
- NSW government
- AGENCY:
- Loud&Clear
Be water safe, not sorry (pool)
- BRAND:
- NSW government
- AGENCY:
- Loud&Clear
Dream Big
- BRAND:
- Huggies
- AGENCY:
- Ogilvy Sydney
Share a Coke
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Ogilvy Sydney