| Title | Sam, the first educational transgender toy |
| Agency | lg2 |
| Campaign | Gender Creative Kids Canada-The You Inside You Project |
| Advertiser | GENDER CREATIVE KIDS CANADA |
| Brand | Sam |
| Date of First Broadcast/Publication | 2017 / 7 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Media Type | Web Film |
| Length | |
| Copywriter | Stuart Macmillan |
| Art Director | Jean-Philippe Dugal |
| Account Manager | Stephanie Pellicer |
| Strategic Planner | François Royer Mireault |
| Strategic Planner | Alexis Robin |
| Illustrator | Rodolphe Saint-Gelais |
| Agency Producer | Claudia Lemire |
| Music | Circonflexe |
| Sound | Circonflexe / BLVD |
| Production | Romeo & Fils |
More Work
SEE ALLThe You Inside Project
- BRAND:
- The You Inside Project
- AGENCY:
- LG2
Breathalysers
- BRAND:
- The Quebec Auto Insurance Corporation
- AGENCY:
- lg2