Subaru - "Mountain Pass "

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, Canada

2948

Brand: Subaru
Country: Canada

Advertiser: Subaru Corporation

Title	Mountain Pass
Agency	Zulu Alpha Kilo
Campaign	Mountain Pass
Advertiser	Subaru Corporation
Brand	Subaru
Date of First Broadcast/Publication	2022 / 1
Business Sector	Cars
Story	Winter driving in Canada can be incredibly scary. Deep snow, artic winds, overtaking trucks and an unploughed mountain pass make for real-life terror. This campaign turns these nail-biting experiences into a thrilling movie trailer, complete with heart-palpating soundtrack, only to release all every bit of tension with an anticlimactic and happy ending. Our Subaru drivers even wave as they pass each other on the road . Why? Because winter driving is a whole lot less scary in Subaru with legendary Symmetrical AWD
Media Type	Television
Length	48 seconds
Chief Creative Officer	Zak Mroueh
Executive Creative Director	Wain Choi
Creative Director	Jonathan Smith
Copywriter	Jonathan Smith
Art Director	Patrick Shing
Agency Producer	Karen Blazer
Account Manager	David Tremblay
Account Manager	Maura Kelly
Account Manager	Hayley Blackmore
Planning Team	Carly Miller
Planning Team	Heather Segal
Advertising Manager	Don Durst
Advertising Manager	Cynthia Bouris
Advertising Manager	Don Gill
Advertising Manager	Sara Pimental
Media Manager	Michelle Jairam
Media Manager	Natasha Cappelli
Production Company	Circle Films
Director	Shaunoh
Production Company Producer	Greg Lund
Director of Photography (DOP)	Byron Kopman
Casting	Jigsaw, Toronto
Editing Company	Zulubot
Editor	Brian Noon
Post Production	Lauren Schell
Head of Production	Adam Palmer
Assistant Editor	Adrian Gluvakovich
Post Production	Dan Kelly
Colorist	Wade Odlum
	Eggplant Collective
	Adam Damelin
Production Company Producer	Nicola Threadgold
	Peter Pacey
Chief Creative Officer	Zak Mroueh
Executive Creative Director	Wain Choi
Creative Director/Writer	Jonathan Smith
Art Director	Patrick Shing
Agency Producer	Karen Blazer
Account Team	David Tremblay, Maura Kelly, Hayley Blackmore
Planning Team	Carly Miller, Heather Segal
Clients	Don Durst, Cynthia Bouris, Don Gill, Sara Pimental
Media Agency	OMD
Media Team	Michelle Jairam, Natasha Cappelli
Production House	Circle
Director	Shaunoh
Production House Producer	Greg Lund
Director of Photography	Byron Kopman
Casting Director	JigSaw Casting
Editing Company	Zulubot
Editor	Brian Noon
Post Production Producer	Lauren Schell
Head of Production	Adam Palmer
Edit Assistant	Adrian Gluvakovich
Online	Dan Kelly
Colourist	Wade Odlum
Music House	Eggplant
Audio Director	Adam Damelin
Producer	Nicola Threadgold
Engineer	Peter Pacey