| Title | If you're outdoor, you need to protect yourself |
| Agency | McCann Lima |
| Campaign | If you're outdoor, you need to protect yourself |
| Advertiser | Liga Contra El Cancer |
| Brand | League against Cancer |
| Posted | June 2021 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Story | Given these circumstances, we decided to focus our efforts on seeing how we could harness the client's budget to create a big impact both socially and in the media.Our first thought was to ask the brands for help, but we knew for sure that we didn't want to fall back on them for something overused and clichéd, and that's when we added the term |
| Media Type | Case Study |
| Length | |
| Chief Creative Officer | Christian Caldwell |
| Creative Director | Hugo Elespuru |
| Creative Director | Giovanni Macco |
| Senior Creative | Christian Merino |
| Art Director | Keni Mezarina |
| Director | Mauricio Hidalgo |
| Project Manager | Alessandra Vargas |
| Production Manager | Carla Dexter |
| Art Supervisor | Oscar Paredes |
More Work
SEE ALLDelivery to Burger King (Case Film)
- BRAND:
- Burger King
- AGENCY:
- McCann Lima
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- BRAND:
- Domund
- AGENCY:
- McCann Lima
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- BRAND:
- Domund
- AGENCY:
- McCann Lima