I have spent more than two decades shaping some of the world’s most famous global brands and developed thinking for most of these clients that has set their creative agenda worldwide. Working globally has meant I have developed a keen sense for creative ideas that deliver powerful insights whatever language you may speak.
Having worked in communications through this most transformative time, I have embraced the evolving landscape and the way brands interact with their audience. I understand media and cultural shifts are a constant and recognize the impact this has on the conversation. In doing so I believe a clear brand narrative has never been so important and delivering this in new and interesting ways never so rewarding,