| Title | Evolution |
| Agency | Mustoes |
| Campaign | Evolution |
| Advertiser | Penguin Books |
| Brand | Penguin |
| Posted | September 2004 |
| Product | Publishing |
| Business Sector | Newspapers, Magazines, Books |
| Tagline | Read more |
| Media Type | Poster |
| Market | United Kingdom |
| Creative Director | Mick Mahoney |
| Creative Director | Andy Amadeo |
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