Title | I Am Human |
Agency | Serviceplan Group |
Campaign | I am human |
Advertiser | Internationale Gesellschaft für Menschenrechte (IGFM) |
Brand | Internationale Gesellschaft für Menschenrechte (IGFM) |
Date of First Broadcast/Publication | 2019 / 3 |
Business Sector | Human Rights |
Story | People often act like they are living in a happy bubble. IGFM believes that it is our duty as humans to see the world around us and not look away from people in need of help. I AM HUMAN is a tool to raise awareness for human rights violations. By making a small change to a Captcha, we catch internet users off guard. Usually users prove that they are not a robot by selecting pictures of random objects. We ask to identify people in need of help and see the stories behind them – and hereby truly confirm their humanity. |
Media Type | Public Relations |
Length | |
More Information | https://www.i-am-human.de/en.html |
Chief Creative Officer | Alexander Schill |
Account Executive | Florian Trebus |
Account Manager | Camilla von Meerheimb |
Account Manager | Nadège Jaussi |
Creative Director | Till Hohmann |
Digital Producer | Philipp von Mauch |
Digital Producer | Helena Mertig |
Art Director | Thomas Wiegand |
Art Director | Timo Cremer |
Copywriter | Sebastian Meyer |
General Creative Manager | Sandra Loibl |
Managing Director | Florian Strauss |
MOTION DESIGN | Maximilian Janda |
Art Trainee | Bettina Herz |
Creative Team | Jonas Heitzer |
Editor | Aexander Menkö |