Renato  Salvador

Renato Salvador

Creative Copywriter at Ogilvy Ecuador
Quito, Ecuador

About me

I have worked with a wide range of brands and categories, including Coca-Cola, Sprite, Fanta, Inka Kola, Fiora Vanti, Dasani, Powerade, Fuze Tea, Monster, peiGo, Home Center, Burger King Colombia, Johnnie Walker, Suzuki, Kiosko, Kobe, DHL, Gilbert & Boloña, Presidency of Ecuador, Ministry of Tourism, and UTE. This diverse experience has enabled me to develop effective and creative advertising campaigns, as well as innovative strategies for different markets and audiences.

Awards as a Copywriter:

The One Show of Creativity: Gold Young Ones (2023) FIAP: Gold in Student Innovation, Silver in Student Formats (2023) New York Festivals: Bronze in Avant Garde/Innovation – Student, Shortlist in Digital/Mobile (2024) EFFIE Latam: Gold in Launching new brands and Bronze in Branded Content (2023) EFFIE Ecuador: Silver in Launch, Silver in Data Driven Media and Silver in Branded Content (2023), Bronze in Launch (2023), Silver in Internet and Telecommunications (2022) El Cóndor Ecuador: Silver in Creative Data and Silver in Direct (2023), Gold in Student (2019) El Ojo de Iberoamérica: Shortlist x 2 in New Talent/Young Professionals (2023, 2022), Bronze in New Talent/Young Professionals (2021)

Portfolio:
www.behance.net

Languages
  • Spanish - Native
  • French - Native

Positions

Copywriter
Quito, Ecuador
November 2023 - Present (5 months)
• Responsible for creative copywriting for Coca-Cola, Sprite, Fanta, Inka Kola, Fiora Vanti, Dasani, Powerade, Fuze Tea, and Monster in Ecuador.
• Support in regional communications for Coca-Cola in conjunction with Ogilvy Colombia (in Spanish and English).
Copywriter Sr.
Bogotá, Colombia
February 2023 - November 2023 (9 months)
Leadership in advertising creation for peiGo, achieving notable distinctions in various awards:
Effie Ecuador: Silver in Branded Content and Bronze in Launch.
Effie Latam: Gold in the Launch category and Bronze in Branded Content.
Winners of Best New Brand at the Best Brands Awards Ecuador festival.
Successful collaboration on projects for well-known brands such as Home Center, Burger King Colombia, and Johnnie Walker.
Copywriter
Guayaquil, Ecuador
March 2022 - February 2023 (11 months)
• In charge of creative copywriting for Suzuki, Kiosko, Kobe, DHL, Gilbert & Boloña, Presidency of Ecuador, Ministry of Tourism, and UTE.
• Contribution to Suzuki's success, obtaining 2 Silver Effies and awards at the El Cóndor Ecuador festival.
Copywriter
Quito, Ecuador
January 2022 - March 2022 (2 months)
• Creative copywriting for Netlife and Superior.
• Winner of a Silver Effie in the Internet and Telecommunications category with Netlife.

Other professional activities

PHNX 2024

Awards Jury Member

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