Founded in 1984, BVK has grown to become one of the Top 25 largest independent ad agencies in the country. Across our offices we are linked by our common passion to create success for our clients. BVK is often referred to as idea driven and solution-focused, we have the talent and resources of a large agency, but we're nimble. We're constantly adapting to the new ways consumers get their information. We believe brand success is build upon engaging people. By creating meaningful relationship with consumers at every brand touch point. To accomplish this, we have assembled an amazing group of people– 175 disciplined, insightful and creative team members who have come together to put our clients first.
It's not accident that the large majority of our clients compete in the Education, Healthcare and Travel categories. While not obvious at first, these categories share many things in common. Perhaps none bigger than the fact that they all have the power to change lives. Each of these categories is also experiential in nature and involves a highly considered, and highly emotional, decision process. Because consumers are only in the market for these services episodically, our work must be powerful at the brand level. It must make consumers notice, feel and think in order to ensure that our clients are in the consideration set when consumers are ready to take action. And, once consumers are in the market for services, our work must drive not only interest, but also behavior. It has to have a strong response/retail component because each of these categories are capital intensive and sell perishable inventory in the form of classroom seats, hospital beds and resort rooms. Once a day, or a session, passes, that inventory cannot be put back on the shelf. We've excelled in these categories not by accident but because we've built resources around effectively communicating at each stage in the decision funnel. Simply put, we sell perishable inventory in highly considered, life changing, categories.
- Advertising / Full Service / Integrated
Recent Work (View All)