Fredrik Simonsson
Creative Lead at Nord DDB STO
Stockholm, Sweden
TitleSOS tag icon board
Agency
Campaign The abandoned tag icon
Advertiser SOS Children's Villages International
Brand SOS Children's Villages
Date of First Broadcast/Publication 2016 / 10
Business Sector Institutional/Public Interest/Non-Profit Org.
Story We created an Instagram post where a small tag icon gets abandoned, to demonstrate that “no child should have to be alone” — one of SOS Children’s Villages’ main objectives. 
Media Type Print
Creative Director
Art Director
Art Director
Account Manager

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