| Title | Pay With Change |
| Agency |
Edelman
|
| Campaign |
Pay With Change
|
| Advertiser |
The Arena Group
|
| Brand |
Sports Illustrated Swimsuit
|
| Date of First Broadcast/Publication |
2022
|
| Business Sector | Newspapers, Magazines, Books
|
| Media Type |
Case Study
|
| Length | |
| Market | Canada |
| Global Chief Creative Officer |
Judy John
|
| Chief Creative Officer |
Jordan Atlas
|
| Chief Creative Officer |
Anthony Chelvanathan
|
| Managing Director |
Nicole Ogoff
|
| EVP, Innovation and Strategy |
Laura Kim
|
| Group Creative Director |
Christopher Swanson
|
| Group Creative Director |
Susanna Kohm
|
| Senior Copywriter |
Grace Messarra
|
| Graphic Designer |
Helen Yu
|
| Art Director |
Hillary Dado
|
| Executive Creative Director |
Manas Abrol
|
| Executive Creative Director |
Krystle Mullin
|
| EVP, Experience Design Director |
Rachel Starnes
|
| Innovation Developer |
Andrew Connelly
|
| SVP, Group Design Director |
Ginny Tevere
|
| VP, Design Director |
Karen Schmidt
|
| Senior Designer |
Igor Salagaev
|
| Senior Designer |
Sarah Miller
|
| Executive Vice President |
Greg Casto
|
| Senior Vice President |
Charlotte Runco Bruner
|
| Account Supervisor |
Tori Cox
|
| Media Supervisor |
Diona Humes-Jamison
|
| Managing Director, Integrated Client Leadership |
Melissa Nelson
|
| EVP, Head of Multicultural |
Jackeline Stewart
|
| Vice President (VP) |
Courtney Mains
|
| Senior Vice President |
Stewart Pratt
|
| Senior Vice President |
Garrott Smith
|
| Senior Digital Strategist |
Daisah Riley
|
| Digital Strategy |
Imani Yorker
|
| Senior Account Supervisor |
Tomikka Anderson
|
| Vice President, Media |
Renee Mailhiot
|
| Vice President, Program Director |
Kathi Perrelli
|
| Vice President, Executive Producer |
Aldo Gagliardi
|
| Vice President, Executive Producer |
Scott Goodfriend
|
| Producer |
Nate Millado
|
| Advertising Manager |
Hillary Drezner
|
| Advertising Manager |
MJ Day
|