| Title | Samsung & Casey Neistat: generating positive brand sentiment using influence not media dollars. |
| Agency | DDB New York |
| Campaign | Abandoned mall turned into Winter Wonderland |
| Advertiser | Samsung |
| Brand | Samsung |
| Date of First Broadcast/Publication | 2017 / 12 |
| Business Sector | Consumer Electronics & Audio-Visual |
| Media Type | Case Study |
| Length | |
| Production Company | HēLō |
| Production Company | Exile Editorial |
| Chief Creative Officer | Richard Brim |
| Director | Casey Neistat |
| Producer | James Okumura |
| Producer | Mitch Goldberg |
| Agency Producer | Sherri Levy |
| Cinematography | Brett Jutkeiwicz |
| Editor | Katie Turinski |
| Executive Creative Director | Daniel Bonder |
| Executive Creative Director | David Brown |
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