Title | 70% without history |
Agency | Different |
Campaign | Pixel Portraits |
Advertiser | ACRA |
Brand | ACRA |
Posted | April 2022 |
Product | No profit |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | Hundreds of women fall victim to human trafficking every year: with no documents and no help, they are destined to lose their identity on a daily basis. This is what led to the campaign concept: portraits of female faces, with 70% of the face pixelated, the same percentage as the women who disappear every year, the victims of human trafficking. |
Media Type | |
Photographer | Stefano Rosselli |
Chief Creative Officer | Francesco Guerrera |
Event Manager | Alessandro Rizzardi |
Associate Creative Director | Roberto Ferrario |
Associate Creative Director | Veronica Maggi |
General Manager | Luca Cavalli |
Media Director | Fabio Rizzolini |
PR Director | Simone Contini |
Production Director | Giorgia Favaretto |
Graphic Designer | Stefania Masiero |
Motion Graphics Designer | Federica Schirru |
Production Manager | Diego Donetto |
Simone D’Onofrio | Motion Graphics Designer - Federica Schirru |