Title | Street |
Agency | Ark Thompson |
Campaign | Mortal Combat - Oriflame |
Advertiser | Oriflame |
Brand | Oriflame |
Posted | March 2003 |
Business Sector | Cosmetics, Beauty Products & Perfumes |
Tagline | Oriflame. Your Easy Path To Beauty |
Story | It just takes an Oriflame girl walking down the street - to male the top-models break down of envy, jealousy and malice... |
Philosophy | This ad is "Part 1" of the "Big Mortal Combat" campaign targeting women 25-45. The campaign is to explain that with Oriflame enhancing their own natural beauty, there's no need to follow fake empty and standardized beauty of top-models. |
Media Type | Television |
Length | |
Production Company | Sirena Film s.r.o. |
Creative Director | Thierry Secheresse |
Art Director | Thierry Secheresse |
Copywriter | Maxim Bonushkin |
Director | Pascal d'Hoeraenne |