| Title | On-Off |
| Agency | Loducca |
| Campaign | On-Off |
| Advertiser | Microlite |
| Brand | Rayovac |
| Posted | January 2005 |
| Product (original language) | Pilhas Rayvac |
| Business Sector | Batteries (Except Car Batteries), Light Bulbs |
| Media Type | Outdoor/Out of Home |
| Market | Brazil |
| Creative Director | Celso Loducca |
| Art Director | Amaury Terçarolli |
| Agency Producer | Alexandre Garcia |
| Account Director | Bettina Quinteiro |
| Copywriter | Flavio Casarotti |
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