| Title | Food Waste Apocalypsis |
| Agency | Instinct |
| Campaign | Food Waste Apocalypsis |
| Advertiser | IKEA |
| Brand | IKEA |
| Posted | December 2021 |
| Business Sector | Home Appliances, Furniture & Gardening |
| Philosophy | Every Christmas and New Year, people around the world throw away tons of food, harming nature. IKEA encourages you to behave responsibly — throw away less food and save more. This idea has formed the basis for the IKEA Christmas video. |
| Media Type | Case Study |
| Length | |
| Creative Director | Roman Firainer |
| Creative Director | Yaroslav Orlov |
| Art Director | Antonina Pirogova |
| Copywriter | Evgeniy Golovan |
| Agency Producer | Tatyana Dmitrieva |
| Strategic Planning Director | Anna Zakharova |
| Client Services Director | Marina Vershinina |
| Group Account Director | Irina Gornova |
| Senior Account Manager | Kseniya Mikhailova |
| Chief Creative Director | Yaroslav Orlov |
| Chief Creative Director | Roman Firainer |
| Associate Creative Director | Antonina Pirogova |
| Associate Creative Director | Evgeny Golovan |
| Client Services Director | Marina Vershinina |
| Account Director | Irina Gornova |
| Account Manager | Ksenia Mikhaylova |
| Production Company Producer | Tatiana Dmitrieva |
| Production Company | ALFA FILM |
| Executive Producer | Petr Ilin |
| Production Company Producer | Leonid Lukyanov |
| Production Company Producer | Alexandra Bravova |
| Director | Ilya Naishuller |
| Director | Great Guns ex. Russia |
| Cameraman | Daria Grafova |
| Production Designer | Elizaveta Lavinskaya |
| Assistant Director | Elena Alasheeva |
| Graphic Studio | CGF |