Stephan Vogel
Creative Chairman at Ogilvy Germany
Düsseldorf, Germany
TitleMonsters Not Included
Agency
Campaign Monsters Not Included
Advertiser IKEA
Brand IKEA
Date of First Broadcast/Publication 2023 / 10
Business Sector Retail, Distribution & Restaurants
Story IKEA unveils its newest Halloween campaign, offering a fresh perspective on the age-old childhood fear that has haunted every generation – bedroom monsters. Whether it’s them hiding under the bed, inside the closet, or behind a curtain, it’s a fear that children can relate to.
Media Type Television
Length
Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Executive Creative Director
Copywriting
Art Director
Creative Director
Designer
Copywriting
Client Services Director
Executive Producer
Editor
Music
Music
Music
Music
Film
Colorization

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