Adrian Piattoni
Chief Creative Officer at DDB Argentina, Buenos Aires
Buenos Aires, Argentina
TitleBlood Alcohol Content: Beer
Agency
Campaign Percentages
Advertiser Volkswagen
Brand Volkswagen
PostedApril 2019
Business Sector Road Safety
Tagline Don't drink and drive.
Story Drinking a little alcohol is enough for people to do stupid things, sometimes even putting their own lives at risk. The code used in breathalyser tests makes it clear that even a little alcohol in the blood it is enough to expose yourself to a dangerous situation. A danger that is much greater if you are driving a car.
Media Type Print
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
Art Director
Copywriter
Account Director
Producer
Advertising Manager

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