Heinrich Vejlgaard
Creative Director at Robert/Boisen & Like-minded A/S
København, Denmark
TitleSave your father's day 2
Agency
Campaign Save your father's day
Advertiser The Danish Cancer Society
Brand The Danish Cancer Society
Date of First Broadcast/Publication 2019 / 6
Business Sector Disease Awareness, Support Groups & Associations
Tagline Men are more likely to listen to their children than to the Danish Cancer Society.
Story Men are more likely to listen to their children than to the Danish Cancer Society. That’s why we gave all of the airtime to the kids by inviting them to create their own Father’s Day ad to be placed by their fathers’ homes.
Media Type Case Study
Length
Creative Director

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