DDB Chicago is a full-service advertising agency with a team of 300 hundred people offering our clients full service in-house capabilities ranging from strategic planning, research and analytics, account and project management, to creative services including ideation, design and production across all forms of media.
We believe in building brands by creating platform ideas that define a new way for clients and consumers to think about the Brand. Our ideas are big and powerful enough to create consumer enthusiasm about the brand and ultimately build our clients’ business.
We strive to make our clients' brands stand for something—to have a cultural significance and impact, not just category relevance. We believe that brands can play an important part in the world around us by having a deeper meaning, to stand for something and to stand up to something and to play a role in people’s lives.
This starts by putting a stake in the ground for a brand’s aspiration beyond their current category; we then define the Brand Conviction which becomes a North Star for all future activities—from how clients behave internally to what they communicate externally—accompanied with a clear pathway to get there from here.
DDB has over 11,000 employees in more than 200 offices in 96 countries across the globe. We are a wholly owned subsidiary of the Omnicom Group (OMC), the largest communications organization in the world.