Advertising News
The latest marketing stories, advertising industry developments and business insights featuring the world’s premiere ad agencies.
Interviews
Agency News
Insights
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Why Cannes Lions is the Realest Event of the Year
How the industry can unite behind the impact of storytelling. -
Reading the Early Signs of Trouble
How to detect the early signs of inefficiencies in client/agency relationships. And what to do about it...before it’s too late. -
"Alexa, Should I Have a Voice Marketing AOR?"
How voice required new skills and agency competencies, and what brand advertisers are doing to take advantage of those. -
AdForum Summit Observations & Trends
10 things that stood out at the recent AdForum Worldwide Summit in NYC, 23–27 April 2018, attended by just over 30 global pitch consultants. -
Is the Grass Greener on the Other Side of the Fence?
Demystifying the reasons behind the Campbell’s switch to Publicis from BBDO and how to prevent the excessive wave of agency reviews.
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