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Advertising & Marketing Communications News

Current news, insights and interviews, featuring the world's leading ad agencies, brands, comms innovators and ad campaigns.
Advertising World Insights
Brands Matter: US$22 Trillion wiped off company values in Q1 2020, but global study shows brands can fuel post-COVID economic recovery
IAA launches a global campaign, Why Brands Matter, to highlight the importance of brands in helping fuel a post-COVID economic recovery. read more
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Point of View
Creativity Is the Only Way to Thrive and Survive: McCann Worldgroup
At McCann Worldgroup, creativity is seen as integral to business success. But with the industry in flux, how will the role and meaning of creativity evolve? We ask chief creative officer Europe Adrian Botan and chief strategy officer UK & Europe Harjot Singh. read more
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Creativity
Health and Wellbeing Come First: Summer Schneider, Laundry Service
From day one, LS made it clear that employees had to take care of themselves during this time, and the agency has put measures in place to make sure we can do so. read more
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Agency
SRG Teams With Colorado Secretary of State to Fight Misinformation
Multiplatform Campaign Combats False Information in Advance of Election read more
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Industry
Gap Introduces Dream the Future Campaign to Celebrate Togetherness
DREAM THE FUTURE is a reflection of hope – hope that we move forward together and hope that the racial and social divides between us will not exist for future generations. read more
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Creativity
The Pandemic Has Validated Our Culture: John Trahar, Greatest Common Factory
If you can't get people to notice you, get you, and remember you, why even bother advertising? read more
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Industry
Sydney agency The One Centre unveils TrueGreen’s first brand campaign, ‘Green is Good’
The campaign challenges Australians to think about how our collective superannuation savings can be used more purposefully by asking: “What future do you want to create?” read more
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Agencies
How Empathetic Leadership Training Better Prepared My Team for the Realities of Now
Critical Mass' Andrea Lennon on the value in learning how to stop and take that deep, reflective breath read more
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Interviews

Creativity Is the Only Way to Thrive and Survive: McCann Worldgroup
Point of View
TOPIC: Creativity McCann Strategy Brand Purpose
At McCann Worldgroup, creativity is seen as integral to business success. But with the industry in flux, how will the role and meaning of creativity evolve? We ask chief creative officer Europe Adrian Botan and chief strategy officer UK & Europe Harjot Singh. Read More
Health and Wellbeing Come First: Summer Schneider, Laundry Service
Creativity
TOPIC: Laundry Service Agency Culture COVID19
From day one, LS made it clear that employees had to take care of themselves during this time, and the agency has put measures in place to make sure we can do so. Read More
The Pandemic Has Validated Our Culture: John Trahar, Greatest Common Factory
Creativity
TOPIC: Greatest Common Factory COVID19 Go Small Dream Big Independent Agency
If you can't get people to notice you, get you, and remember you, why even bother advertising? Read More
How A Challenger Brand Is Taming Giants
Headline Makers
TOPIC: Creativity branded content animation Sports
Director and animator Manddy Wyckens and client Feliciano Robayna talk about “Taming Giants”, the awe-inspiring new film for running shoe brand On. Read More
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Agency News Feed

Our Out of Office Into Office Initiative

Our Out of Office Into Office Initiative

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Wienerschnitzel Continues Monthly Sales Increases Since Introduction of “The Delicious Crew” Advertising Campaign by INNOCEAN USA New TV Ad Debuts October 26, Launching “Tater Scoops”

Wienerschnitzel Continues Monthly Sales Increases Since Introduction of “The Delicious Crew” Advertising Campaign by INNOCEAN USA New TV Ad Debuts October 26, Launching “Tater Scoops”

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Opting Out of Google Ads Automated Headlines

Opting Out of Google Ads Automated Headlines

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SRG Teams With Colorado Secretary of State to Fight Misinformation

SRG Teams With Colorado Secretary of State to Fight Misinformation

read more
Karmarama and Plusnet launch ‘Save It Like Safe Hands’ book in partnership with David Seaman as part of integrated Yorkshire Day campaign

Karmarama and Plusnet launch ‘Save It Like Safe Hands’ book in partnership with David Seaman as part of integrated Yorkshire Day campaign

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Contract Advertising creates a series of 10-second films for Lupin’s Lupisafe Wipes

Contract Advertising creates a series of 10-second films for Lupin’s Lupisafe Wipes

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“Make Your Morning Moment” with the relaunch of NESCAFÉ Original

“Make Your Morning Moment” with the relaunch of NESCAFÉ Original

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Wunderman Thompson Argentina Launches 15 Seconds, Breast Cancer Awareness Campaign with The Estée Lauder Companies

Wunderman Thompson Argentina Launches 15 Seconds, Breast Cancer Awareness Campaign with The Estée Lauder Companies

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Havas Formula Launches Crisis Communications Practice, Led By PR Veteran Donovan Roche

Havas Formula Launches Crisis Communications Practice, Led By PR Veteran Donovan Roche

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Insights

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Latest Ads

Social Distance Blanket

Brand: Travelocity.com
Agency: Proof Advertising
Media: Digital
Year: 2020
Do Something New, New Zealand ft. Madeleine Sami and Jackie van Beek

Brand: Tourism New Zealand
Agency: Special Group
Media: Web Film
Year: 2020
Video Game

Brand: Liberty Mutual Insurance Company
Agency: Goodby Silverstein & Partners
Media: Web Film
Year: 2020
Presidents

Brand: Wienerschnitzel
Agency: INNOCEAN USA
Media: Web Film
Year: 2020
Journey

Brand: Apeel
Agency: Johannes Leonardo
Media: Web Film
Year: 2020
Fall 2020 Animal Icons, Who let the bags out

Brand: Thom Browne
Media: Web Film
Year: 2020
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