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TOP
Best Latin American Ads of the month
1
Chile Positivo X LifeStyles X Kidd Tetoon - Cuídate
Wunderman Thompson Chile is making music an ally in the fight against HIV for Chile Positivo.
| Title | Cuídate |
| Agency | Wunderman Thompson |
| Campaign | Cuídate |
| Advertiser | Chile Positivo X LifeStyles X Kidd Tetoon |
| Brand | Chile Positivo X LifeStyles X Kidd Tetoon |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story (original language) | Subscribers Only |
| Philosophy (original language) | Subscribers Only |
| Media Type | Music Video |
| Length | |
| Creative Director | K..e K..d Subscribers Only |
| Copywriter | B...s R...s Subscribers Only |
| Copywriter | R....go �....rez Subscribers Only |
| Copywriter | K...r S..a Subscribers Only |
| Art Director | M...o Ro.....ez Subscribers Only |
| Art Director | D...o Vi.....bos Subscribers Only |
| Art Director | C...lo Ma....nt Subscribers Only |
| Editor | G....lo T...es Subscribers Only |
| Producer | Pa....io Va.....ela Subscribers Only |
| Compositor | N....as P...to Subscribers Only |
| Managing Director | P...o ..l F...ro Subscribers Only |
| Creative Vice President | S...r Z...an Subscribers Only |
| Agency Producer | R...�n R....rez Subscribers Only |
| Production Company | B...al Subscribers Only |
| Director | ..e F...h Subscribers Only |
| Executive Producer | M...ín Co....as Subscribers Only |
| Line Producer | N....ia P...e Subscribers Only |
| VFX Artist | ..e R...in Subscribers Only |
| Colorist | ..e R...in Subscribers Only |
| Advertising Manager | C...os L...s Subscribers Only |
2
Protex - Awakening Lullabies
Lullabies are for mothers too.
| Title | Awakening Lullabies |
| Agency | VMLY&R Brazil |
| Campaign | Awakening Lullabies |
| Advertiser | Colgate-Palmolive Company |
| Brand | Protex |
| Posted | September 2023 |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Chief Creative Officer | S....an K...or Subscribers Only |
| Executive Creative Director | R....to R....ki Subscribers Only |
| Creative Director | D...n Ol....ra Subscribers Only |
| Creative Director | Fr.....co Te....ra Subscribers Only |
| Editor | M....lo F....cio Subscribers Only |
| Editor | F...pe C..i Subscribers Only |
| Art Director | M...os ..e Subscribers Only |
| Art Director | J..n G...re Subscribers Only |
| Art Director | L..z R...n Ev......sta Subscribers Only |
| Art Director | L...s P...oa Subscribers Only |
| Advertising Manager | E..a Go....ls Subscribers Only |
| Planning Team | A...e P...es Subscribers Only |
| Planning Team | M...a .e P...a Subscribers Only |
| Planning Team | M....na D...a Subscribers Only |
| Planning Team | G....na C..z Subscribers Only |
| Planning Team | S...a C...el Subscribers Only |
| Media Team | L..s P....ha Subscribers Only |
| Media Team | B...da S...a Subscribers Only |
| Media Team | R....la T....es Subscribers Only |
| Public Relations | P...a G...m Subscribers Only |
| Public Relations | G....el Gr.....ld Subscribers Only |
| Public Relations | ..a Ca....na C....io Subscribers Only |
| Public Relations | B...o V...so Subscribers Only |
| Public Relations | Ga.....la Fe....ra L...e Subscribers Only |
| Public Relations | I....la Br....li Subscribers Only |
| Agency Producer | V....ne .e C...ro Subscribers Only |
| Agency Producer | A...ur D...r Subscribers Only |
| Client Supervisor | A....na A...o Subscribers Only |
| Client Team | N...on M...a Subscribers Only |
| Client Team | K...a Am....io Subscribers Only |
| Client Team | F...pe Ol....ra Subscribers Only |
| Client Team | L....na ..e Subscribers Only |
| Client Team | K...a Vi....il Subscribers Only |
| Production Company | V....lo Subscribers Only |
| Director | G...on M...es Subscribers Only |
| Executive Producer | C..o F...o Subscribers Only |
| Attendance | L....ne Bo.....ssi Subscribers Only |
| Director / DOP | D...lo A...as Subscribers Only |
| Production Director | Al.....dra Ro....do .e M..o Subscribers Only |
| 1st AD | I....la Cr....na .o Na.....nto N...s Subscribers Only |
| 1st AC | A...e S...ko Subscribers Only |
| 2nd AC | L..s Te....ra S...os Subscribers Only |
| Sound Operator | V...or P...a Subscribers Only |
| Production Assistant | F...pe A...so M....ca Subscribers Only |
| Production Art Director | R...ca ..s S...os U...in Subscribers Only |
| Costume | K...n U...a D....do M...el Subscribers Only |
| Costume Assistant | P...a .e .á S...os M...do Subscribers Only |
| Make-Up Artist | A...da A..o .e Ol....ra S...co Subscribers Only |
| Music Video Editor | M...a T....es Subscribers Only |
| Music Video Editor | N....as K...ke Subscribers Only |
| Music Video Editor | M....us B...a Subscribers Only |
| Editing and Finishing Videocase | H..o C....ta Subscribers Only |
| Color Grade Artist | A....as D...as Subscribers Only |
| Music Director | W...on Si.....ha Subscribers Only |
| Music Director | J..r Ol....ra Subscribers Only |
| Music Production | D...o Gu.....�es Subscribers Only |
| Music Composer | H...á H....da Subscribers Only |
| Mixer | A....io A...da Subscribers Only |
| Executive Music Producer | ..g M...o Subscribers Only |
3
123 asegúrate - Donors Bank of Bolivia
A social media campaign can save lives.
| Title | Donors Bank of Bolivia |
| Agency | Athos |
| Campaign | Donors Bank of Bolivia |
| Advertiser | Nacional Seguros |
| Brand | 123 asegúrate |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Story | Subscribers Only |
| Philosophy | Subscribers Only |
| Problem | Subscribers Only |
| Result | Subscribers Only |
| Media Type | Digital |
| Length | |
| More Information | Subscribers Only |
| Chief Creative Officer | Fe....do Fe.....es Subscribers Only |
| Chief Creative Director | P...o J..e Subscribers Only |
| Art Director | A...ro C....as P....es Subscribers Only |
| Art Director | F..o C....na R...s Subscribers Only |
| Art Director | R...n R..z Subscribers Only |
| Designer | A...an M...dez A....ne Subscribers Only |
| Designer | L..s A..a Subscribers Only |
| Designer | ..l M....ya Subscribers Only |
| Copywriter | V...or W....am M...ez U...te Subscribers Only |
| Copywriter | M..i C....res M...dez Subscribers Only |
| Community Manager | D....la He.....dez Subscribers Only |
| Head Of Planning | R...ca Gu.....rez G..s Subscribers Only |
| Head of Media | R...n A....io E....ar Subscribers Only |
| Business Manager | L...ie Ca.....nco Subscribers Only |
| Business Manager | T...ía Go....les Subscribers Only |
| Business Manager | M....th A....do Subscribers Only |
| Client Responsible | K....in M...l V..a M....ra Subscribers Only |
| Client Responsible | A...es B....ry R..a Subscribers Only |
| Client Responsible | C...os A....am Gu....re ..i Subscribers Only |
| Client Responsible | M....za R...el P....es L..o Subscribers Only |
4
Fiat - Inboxing
Leo Burnett and Fiat have influencers "inboxing", to help the collects of clothes, blankets and quilts for people in vulnerable situations in Brazil.
| Title | Inboxing |
| Agency | Leo Burnett Tailor Made |
| Campaign | Inboxing |
| Advertiser | Fiat |
| Brand | Fiat |
| Date of First Broadcast/Publication | |
| Business Sector | Cars |
| Philosophy | “Unboxing” is a popular theme among influencers on social networks. However, Fiat and Leo Burnett teamed up to give it a new meaning: instead of sending influencers gifts, the brand invited the creators to reverse the process and contribute to “Passion Drives Warmth,” a campaign by Fiat designed to gather warm clothes and blankets for people in socially vulnerable conditions in Brazil. The campaign aims to break with the traditional practice of “unboxing” gifts, in which influencers share with their followers the products they were gifted by various brands. Instead, they were invited to do an INBOXING, a play on words with “unboxing,” for a more significant and humanitarian purpose. In this process, approximately 30 influencers, like Babu Santana, Pepe Barbosa, and Ana Ju, each received a standard box of the brand’s products, as is usual in their commercial partnerships When they open the boxes, however, the influencers find they are empty, except for a single letter inviting them to join the “Passion Drives Warmth” campaign. The initiative is supported by the engagement of Fiat dealerships all over the country, who will receive donations that will later be sent to social entities. It’s important to note that the campaign isn’t limited to the internet. All 496 Fiat dealerships throughout Brazil will be drop-off locations for donations, through August 31. You can find the nearest one at www.fiat.com.br/concessionarias.html |
| Media Type | Social Media |
| Length | |
| Chief Creative Officer | Marcelo Reis |
| EVP | Vinicius Stanzione |
| EVP | Pedro Utzeri |
| Creative Director | Ligia Mendes |
| Creative Director | Bruno Godinho |
| Creative Director | Marco Mattos |
| Copywriter | Fabricio Soares |
| Art Director | Eric Fernando |
| Content Director | Wagner Ximenes |
| Digital Content | Karla Lima |
| Digital Content | Tamires Soares |
| Digital Content | Bárbara Jadeh |
| Account Management | Leticia Meira |
| Account Management | Sabrina Spinelli |
| Account Management | Katia Simonato |
| Account Management | Agatha Ferreira |
| Account Management | Karoline Silva |
| Account Management | Shirley David |
| Account Management | Samea Vaz |
| Media | Heloisa Goldman |
| Planning Team | Marie Alonso |
| Planning Team | Cinthia Pauli |
| Director of Integrated Production | Luciana Kley |
| Graphic Production | Ricardo Sotelo |
| Press Relations | Nathalie Ursini |
5
Google - The Last Words
Nature has had it. Maybe if we read it, we'll listen better?
We are sorry, but this ad is not available in the Creative Library
| Title | The Last Words |
| Agency | Ogilvy Colombia |
| Campaign | The Last Words |
| Advertiser | Javier Bayona |
| Brand | |
| Date of First Broadcast/Publication | |
| Business Sector | Others |
| Story | Human stupidity has created a typography that angers the Amazon. When thousands of forests disappear, a letter appears in the empty space. That's why Google Fonts created the Last Words, a tool for the Amazon to express its pain. As long as humans continue to create it, the typography will remain in beta, with new characters appearing as deforestation continues. |
| Media Type | Outdoor/Out of Home |
| Length | |
| Art Director | Leonardo Moreno |
| Copywriter | Sebastian Velandia |
| Art Director | Juan Manuel Linares |
| Copywriter | Juan Sebatian Muñoz |
| Copywriter | Javier Bayona León |
BONUS
+1
League of Legends - LolcitoX100pre
Famous game 'League of Legends' celebrates its 10 years in Latin America with this campaign. An homage to all the fans and gamers.
| Title | LolcitoX100pre |
| Agency | Wunderman Thompson |
| Campaign | LolcitoX100pre |
| Advertiser | Riot Games |
| Brand | League of Legends |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Branded Content |
| Length | |
| Chief Creative Officer | O..r F...án Subscribers Only |
| Chief Strategy Officer | A...al C...es Subscribers Only |
| Executive Creative Director | Jo....an Mc....sh Subscribers Only |
| Creative Director | J...s Go....ez Subscribers Only |
| Creative Director | Ma....io R....so Subscribers Only |
| Copywriter | E...r Ro.....uez Subscribers Only |
| Art Director | A....na Gr....va Subscribers Only |
| Art Director | Al.....ro H...ta Subscribers Only |
| Art Director | R..l Ma....ez Subscribers Only |
| Art Director | Ma....io C...oy Subscribers Only |
| Planner | J..e L..s Gu.....ez Subscribers Only |
| Producer | J...er Ro.....ez Subscribers Only |
| Producer | L..s M....es Subscribers Only |
| Production | T....ic Subscribers Only |
| Director | S....on S...on Subscribers Only |
