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The best advertising this week, in the alcohol sector
The best beer, wine and liquor advertisements and campaigns worldwide.

Best Alcohol Ads of the Month

1

Absolut Brasil - Imagina A Gente Junto
Soko

To good times together.

TitleImagina A Gente Junto
Agency
Campaign Imagina A Gente Junto
Advertiser Absolut
Brand Absolut Brasil

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Digital
Length
Music & Sound Design
Director T...go E....he Subscribers Only
Director C...k J...n Subscribers Only
2

Rekorderlig - On Peoples Lips

Rolls off the tongue.

TitleOn Peoples Lips
Agency
Campaign On Peoples Lips
Advertiser Molson Coors
Brand Rekorderlig

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
Media Type Television & Cinema
Length
3

SingleCut Beersmiths - SingleCut Notes IPA

“The first beer crafted to teach you guitar.”

TitleSingleCut Notes IPA
Agency
Campaign SingleCut Notes IPA
Advertiser SingleCut Beersmiths
Brand SingleCut Beersmiths
Date of First Broadcast/Publication
Business Sector Alcoholic
Story While beer and guitars have always gone hand in hand, Notes IPA aims to create the guitar heroes of tomorrow. Four-packs of the beer come with four distinct labels, each displaying a foundational guitar chord: C, D, G or E-minor. By gripping the can like you would a guitar, you can learn the finger positions for each chord and get a feel for the strings through the label’s tactile finish. Cans also come with a crafty production innovation: an authentic, injection moulded guitar pick fitted right on the pull tab. These custom-made picks not only pop open the beer, but they also pop off for you to play with. And for an interactive demonstration, you can scan the Snapchat code on the label to unlock an augmented reality guitar lesson. This mobile experience allows you to visualize finger positions for each chord right on the can, hear how the chords should actually sound and create shareable music.
Media Type Product Design/Development
Length
Chief Creative Officer
Creative Director
ACD
Art Director
ACD
Copywriter
Art Director
Copywriter
Designer
Designer
Advertising Manager
Advertising Manager
Advertising Manager
Account Director
Strategy Director
Digital Strategist
Production Company Producer
Production Company Producer
Production Company Producer
Production Company Producer
Product Design
Production Company
Production Company
Director of Integrated Production
Director
Director of Interactive Production
Director of Photography (DOP)
Photographer
Studio Artist
Lead Production Artist
Production Artist
Web Developer
Post Production
Social Media Team
Web Developer
Editor
Editor
4

Cerveza Victoria - Children in the Mix

Fun flavors that represent the neighborhood.

TitleChildren in the Mix
Agency
Campaign Modo "¡Soy tu sicariaaa!"
Advertiser Grupo Modelo
Brand Cerveza Victoria

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Brand Director Y..e Ar.....en Subscribers Only
Brand Manager Sa....ha H....ra Subscribers Only
Chief Creative Officer J....ca Ap.....iz Subscribers Only
Creative Director J..e M...o M...oz En....ez Subscribers Only
Creative Director R....go ..l ..o Subscribers Only
Associate Creative Director J...er M..o Subscribers Only
Associate Creative Director K...n M...ia Subscribers Only
Copywriter D...el S...ra Subscribers Only
Copywriter Subscribers Only
Art Director J...é Go....lez Subscribers Only
Art Director E....ue ..l C...al Subscribers Only
Account Planner Mi....le Qu......lla Subscribers Only
Account Planner Pa....io Be.....es Subscribers Only
Account Director M...a ..l P...r Tr....is Subscribers Only
Account Supervisor N..i B....ño Subscribers Only
Project Manager Y..n ..m S..g Subscribers Only
Account Executive A....do Sa....on Subscribers Only
Production Company Producer R..a E...a Ar.....di Subscribers Only
PR Agency Tr.....tera Subscribers Only
Production Company Or....al F...s M...co Subscribers Only
5

Tuborg - Enjoy As Before

Enjoy being out again.

TitleEnjoy As Before
Agency
Campaign Enjoy As Before
Advertiser Carlsberg Group
Brand Tuborg

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Web Film
Length
Producer S...CH Pr......ons Subscribers Only
Director K...n K....ov Subscribers Only
EDITOR'S PICK
+1

Brewdog - The Planet’s Favourite Beer

Brewdog makes beer for everyone, including the planet.

TitleThe Planet’s Favourite Beer
Agency
Campaign The Planet’s Favourite Beer
Advertiser Brewdog
Brand Brewdog
Date of First Broadcast/Publication
Business Sector Beers, Ciders, Lagers
Philosophy The TV ad tells us that BrewDog is not just here for laughing hipsters and clichéd father-son moments; nor is it reserved for its core market of beer lovers. BrewDog is here for all the weird and wonderful people in the world: people who believe in aliens, happy couples, unhappy couples, shoplifters, vegetarians, vegetarians that lie, bad swimmers, people who meditate (but are really just thinking with their eyes closed).
Media Type Television
Length
Production Company
Director
Production Company Producer
Executive Producer
Managing Director
Production Manager
Director of Photography (DOP)
Production Designer
Line Producer
Photographer
Editor
Editor
VFX Lead
Assistant Director
Assistant Director
Special Effects / VFX
Grade
Sound
Sound Designer
Mixer
Sound Producer
Music Composer
Chief Creative Officer
Executive Creative Director
Creative Team
Creative Team
Designer
Designer
Studio Director
Artwork
Artwork
Artwork
Animation/3D
Account Director
Strategy Director
Head of Production
Production Company Producer
Assistant Producer
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