international Amnesty - "Gender equality - San Francisco de Borja" by PHNX Awards 2023

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TitleGender equality - San Francisco de Borja
Agency
Campaign The best religion is love
Advertiser International Amnesty
Brand international Amnesty
Date of First Broadcast/Publication 2023 / 2
Business Sector Human Rights
Tagline SameSexMarriageNow
Story Currently in Peru it is not possible to marry between the same gender, neither civilly nor religiously. The latter is the one that presents the greatest barriers since Peru is a very conservative country.
Philosophy Love (represented by the colors of pride) was, is and will be in the place where sometimes doors are closed.

The colors of pride were, are and will be present in every temple and church every time it is illuminated, as if it were a message that comes from heaven and seeks to remember that we are all equal and deserve to be happy.
Media Type Print
Art Director
Chief Creative Officer
Senior Creative
Photography / Illustration
Creative Director
Photography / Illustration