| Fretex is the second-hand clothing store chain operated by the Salvation army. Thus, each outfit you see in the street when you look at ordinary people can be part of the next “Fretex collection”. Kitchen advertising agency in Oslo has decided to transform the passers-by into Fretex models: the outdoor billboards might be transparent with a sticker or might be replaced by mirrors with a tagline to promote the stores. What you or he wear might be in the nearest Fretex shop.
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| Title | Coming Soon Maybe |
| Agency |
Publicis Kitchen
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| Campaign |
Coming Soon Maybe
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| Advertiser |
The Salvation Army
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| Brand |
Fretex
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| Date of First Broadcast/Publication |
Subscribers Only
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| Business Sector | Subscribers Only |
| Media Type |
Outdoor/Out of Home
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| Soundtrack | Subscribers Only |
| Account Director |
R..e Ro....ig Subscribers Only
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| Graphic Designer |
Ch.....an La.....en Subscribers Only
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| Creative Team |
..a �....lid Subscribers Only
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| Creative Team |
T...el Bj.....tad S...n Subscribers Only
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| Project Manager |
A..m Z....ob Subscribers Only
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