TitleTeam Belgium - Choose your OlymPIC
BriefThe Belgian Olympic Committee launched an artistic TV commercial showing the long and difficult road to the Olympics in Rio for athletes. The athletes received many encouraging messages, but they needed financial as well as moral support. The idea was to sell the TV commercial – literally. In fact 416 individual frames were made available for purchase online as unique pieces of art. Visitors could pause the commercial on the frame they desired and order their personal high quality print, signed by the street artist.
Campaign Team Belgium - Choose your OlymPIC
Advertiser Belgian Olympic Team
Brand BOIC

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Business SectorSubscribers Only
Media Type Web Site
Creative Director K....en B...ez Subscribers Only
Creative Director L....nt D...y Subscribers Only
Copywriter B...ît Me....et Subscribers Only
Art Director S...ie N...an Subscribers Only
RTV Ch.....te Ma....as Subscribers Only
Executive Producer V....sa J...b Subscribers Only
Director ..m ..n G...el Subscribers Only
Director of Photography (DOP) ..b Mi....ll Subscribers Only

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