| Title | Snake/Mouse |
| Brief | The key objective of this campaign is to raise awareness of the difficulties that people with autism face when engaging in social interaction. While many of them wish to engage in social contact, such situations are extremely stressful or outright frightening to them. That’s why social contact is symbolized by two painted hands, while the depicted animals illustrate a situation of fear. |
| Agency | Ruf Lanz Werbeagentur |
| Campaign | Social contact can be frightening |
| Advertiser | Autism Forum Switzerland |
| Brand | Autism Forum Switzerland |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | |
| Creative Director | Da....le L..z Subscribers Only |
| Creative Director | M...us ..f Subscribers Only |
| Copywriter | M...us ..f Subscribers Only |
| Art Director | Is....le H...er Subscribers Only |
| Account Executive | A...a R..h Subscribers Only |
| Photography / Illustration | Il....on Subscribers Only |
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