TitleThe Rights
BriefWe had opened the difficult discussion with a simple illustration that show women strive for changes.International Women’s Day is a traditional holyday with a heritage surrounded by such “modern women’ best friends” presents as blenders, frying pans and irons.Clients and agencies are having all of those housekeeping kits as a “dream prize” of its promos… never've been asking women about their point of view.To reveal the true, we decided to enable women to become the leading voice of the Day and to raise a public discussion of holiday itself.
Campaign The Rights
Advertiser Adsapience
Brand #buketchallenge

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