The island of Sentosa in Singapore is a kind of tourism paradise, packed with spas, museums, theme parks, casinos and of course beaches. Only problem – it’s off limits until at least June. But Sentosa found a way of reminding people about all the great attractions it offers, by becoming the latest brand to take advantage of the game Animal Crossing: New Horizons. Players can dance at a Sentosa Beats party, bask in Sunset Therapy or enjoy a cocktail. The only catch: you have to register for a chance to win entrance tickets. If you’re successful, rendezvous at the virtual airport, submit your code – and you’re off! Want to get married, do yoga on the beach, try out a bobsled or simply raise a glass? It’s all yours – virtually speaking. |
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Title | Virtual Tour Sentosa Island |
Agency | BBH Singapore |
Campaign | Stay Homecation |
Advertiser | Sentosa Development Corporation |
Brand | Sentosa Crossing |
Date of First Broadcast/Publication | Subscribers Only |
Business Sector | Subscribers Only |
Media Type | Gaming |
Length | |
Chief Creative Officer | S...ha K...ze Subscribers Only |
Group Creative Director | J...on C..o Subscribers Only |
Group Creative Director | K....ul M...zi Subscribers Only |
Creative Director | O..r So.....or Subscribers Only |
Copywriter | A....ne S..w Subscribers Only |
Art Director | K....th ..o Subscribers Only |
De....ui H..g Subscribers Only | |
Designer | S....in ..w Subscribers Only |
Creative technologist | J....ng ..g Subscribers Only |
Business Director | R..s He.....on Subscribers Only |
Account Director | M...vi S...ma Subscribers Only |
Strategist | ..e C..n Subscribers Only |
Creative Content Strategist | F...h H...g Subscribers Only |
Creative Content Strategist | C...yl ..h Subscribers Only |
Content Producer | ..m L...s Subscribers Only |
Community Manager | C....ea ..o Subscribers Only |
Community Manager | T...ia V....ra Subscribers Only |
Operations Director | E...e J....on Subscribers Only |
Executive Producer | C...g W...i Subscribers Only |
Digital Producer | S..n Th....ah Subscribers Only |
Editor | Ch......her L..w Subscribers Only |